Havas Group Bolsters Market Leadership of AMO, the International Strategic Communications Network
• Havas Group to invest €100 million over the next five years to enhance AMO’s ability to provide strategic communications counsel to the world’s top companies
• Havas Group to strengthen AMO’s international leadership through organic growth and strategic acquisitions, including the recent addition of Germany’s Deekeling Arndt Advisors
• Global initiative to be supported by reinforced central management team, with two new appointments to the Executive Working Group and the creation of a new AMO Chief Marketing Officer position
The Havas Group today announced an ambitious plan to invest €100 million over the next five years to bolster the leadership position of AMO, the international strategic advisory network of corporate and financial communications consultancies.
Created in 2001 by the Havas Group’s financial communications agencies in London, New York and Paris, AMO is comprised of market-leading strategic advisory agencies, spanning 51 countries in six continents and employing 1,200 people. Since it was founded in 2001, the AMO network has consistently ranked as one of the top- performing financial communications consultancies in global M&A, according to Mergermarket. Last year alone, AMO’s agencies advised on almost 300 M&A deals worth approximately €240 billion.
The investment by Havas Group reflects AMO’s commitment to continuing to serve the growing needs of the network’s blue-chip clients, by combining the deep local knowledge that the individual AMO agencies provide with a highly collaborative international approach to strategic corporate communications.
Yannick Bollore, CEO of Havas Group said: “Our corporate and institutional clients are operating in an increasingly complex world, in the face of digital acceleration, fragmented media, disparate audiences and political uncertainty. To make sense of this complexity, they need clear and pertinent strategic counsel, founded on deep local knowledge and comprehensive global reach. The Group’s investment plans will boost AMO’s growth and mark a new chapter in the network’s development. I am proud to build on the amazing foundation laid by Jim Abernathy, Angus Maitland and Stephane Fouks when they first conceived AMO in 2001.”
Angus Maitland, co-chairman of the AMO network said: “This major investment commitment by Havas and its continued support in our development represents a major step forward in strengthening AMO’s position as the leading international corporate and financial communications consultancy. Continued close co-ordination of our strategic advisory consultancies together with this investment in our growth strategy will enhance our ability to provide thoughtful counsel to boards and executives by combining our ability to deliver leading edge local market expertise with a global perspective and seamless project management.”
Thanks to the new allocation of resources to AMO, Havas Group will be better able to support the organic growth of its wholly owned agencies within the network, notably in the United States, the United Kingdom, France, Germany and China. In addition, building on the acquisition of Deekeling Arndt Advisers in Germany earlier this year, Havas Group will seek additional opportunities to acquire strategic assets for AMO in other key markets.
The AMO network is also taking steps to strengthen its central management team. Neil Bennett, CEO of Maitland/AMO in London, and Tom Johnson, CEO of Abernathy MacGregor in New York have both joined AMO’s Executive Working Group, alongside Stephane Fouks, President of Havas Worldwide, and José Antonio Llorente, President of Llorente & Cuenca.
In addition, Charles Fleming has been appointed to the newly created role of Chief Marketing Officer. Mr. Fleming, who will act as the face and voice of the partnership in developing new business, has worked on numerous international accounts within AMO since he joined Havas Paris in 2006, following a 20-year career with The Wall Street Journal and Reuters.
AMO is the leading global partnership of corporate and financial communications consultancies. Our best-in-class approach brings together local market leaders with unrivalled knowledge of stakeholder perceptions, financial markets and cross-border transactions in the key financial centers of Europe, Asia and the Americas.
Providing sophisticated communications counsel for reputation management, M&A and capital market transactions, media relations, investor relations and corporate crises, our partners have established relationships with many S&P 500, FTSE 100, SMI, CAC 40 and IBEX 35 companies.
AMO brings a highly experienced international team that can advise clients conducting mission-critical projects on a global scale. Our integrated execution allows us to seamlessly service our clients across a multitude of jurisdictions and a range of corporate and financial communications mandates.
About Havas Group
Havas is one of the world’s largest global communications groups. Founded in 1835 in Paris, the Group employs 20,000 people in over 100 countries and is fully integrated into Vivendi. Havas Group is committed to being the world’s best company at creating meaningful connections between people and brands through creativity, media and innovation. Based on a client-centric model across media and creative, the Havas Group is the most integrated company in its sector. We operate with three business units (creative, media and healthcare & wellness) within our Havas Villages all over the world where teams share the same premises ensuring agility and a seamless experience for clients.
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